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WISKA Hoppman & Mulsow GmbH

WISKA develops and produces cable glands and accessories for the electrical industry as well as maritime lighting such as searchlights and LED lamps, refrigerated container sockets, surveillance cameras and maritime installation material. With a workforce of 230 WISKA provides its services for an international customer base at its main location in Kaltenkirchen and through subsidiaries in England, Spain, India, China and America.


Medium:
Website with SAP interface

Task:
Headquarters Hamburg is the lead agency for WISKA, and in this capacity implements all cross-channel media. One of the particular challenges of the re-launch of the existing website was the simultaneous integration of the product portfolio from SAP

Implementation:
For WISKA Headquarters Hamburg implemented an automated import of SAP master and product data to the company's website. All data and images which have been changed since the last synchronization are, on a time-controlled basis, reflected in the database of the website.
A particular challenge was the enrichment of the product data by metadata such as marketing information via the web interface.

WISKA Hoppman & Mulsow GmbH